A Study of the Influencing Factors on the User Acceptance of Music File Sharing Technology

• 영문명: A Study of the Influencing Factors on the User Acceptance of Music File Sharing Technology
• 발행기관: 한국IT서비스학회
• 저자명: 심선영(Seonyoung Shim) Donald L. Amoroso
• 간행물 정보: 『한국IT서비스학회지』한국IT서비스학회지 제7권 제3호, 47~70쪽, 전체 24쪽
• 주제분류: 경제경영 > 경영학
• 파일형태: PDF
• 발행일자: 2008.09.01

영문 초록

  File sharing technology is the most popular methodology through which consumers gain music from online. However, music file sharing and free downloads of music have caused terrible recession of traditional music industry. The purpose of this paper is to develop the underlying theory for understanding the acceptance of music file sharing technology and empirically test our theoretical model. We develop extended TAM model and explore the influencing factors on the user acceptance of music file sharing technology. Our study delivers a better understanding on consumers’ attitudes towards music downloads. By understanding the fundamental characteristics of technology that makes consumers enthusiastic, traditional music industry will gain managerial implications.

목차

Abstract
1. Introduction
2. Theoretical Background
3. Research Model and Hypothesis
4. Results
5. Conclusion
References
Appendix A. Survey Items
저자소개

키워드

File Sharing Technology Technology Acceptance Model Online Music Downloads Music Industry