Frame Shift as Interactional Resource in Service Encounters between Shopkeepers and Customers

• 영문명: Frame Shift as Interactional Resource in Service Encounters between Shopkeepers and Customers
• 발행기관: 한국사회언어학회
• 저자명: Hye-kyung Ryoo
• 간행물 정보: 『사회언어학』제13권 1호, 29~52쪽, 전체 24쪽
• 주제분류: 어문학 > 언어학
• 파일형태: PDF
• 발행일자: 2005.06.01

영문 초록

This study presents an in-depth analysis of talk between immigrant shopkeepers and customers in terms of how participants' frequent frame shifts were constructed and how they contributed to friendly interactions between the two groups. The concepts of Goffman's (1974, 1981) 'situational frame' and 'frame shift' were applied to describe the process in which the participants frequently changed their stances and alignments toward their interactions in the stores. The data collected in two Korean-owned retail stores were transcribed for tum-by-tum analysis. An in-depth analysis of talk in this study shows ample evidence that the participants dynamically and actively participated in changing the situational frames, which contributed greatly to building solidarity and rapport between the participants.

목차

Abstract

Ⅰ. Introduction

Ⅱ. Theoretical rationale and relevant literature

Ⅲ. The data

Ⅳ. Analysis and Discussion

Ⅴ. Conclusion

References

Appendix