Fundamental Research Methods in Tourism and Social Studies

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봉준기획 2023년 07월 31일 출간

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Fundamental Research Methods in Tourism and Social Studies is an indispensable resource that fills the need for a comprehensive and accessible book covering a wide range of research methods in these fields. Designed for graduate students, generalists, and researchers, this book offers valuable insights and guidance for conducting rigorous and meaningful research in the domains of tourism and leisure. With its unique combination of theoretical foundations and practical applications, this book serves as a versatile tool for individuals seeking to enhance their understanding and proficiency in research methods.
The book is structured into five chapters, each addressing different aspects of research in tourism and leisure. Chapter 1 serves as a solid starting point, providing a thorough exploration of the fundamental concepts that form the basis of social science research. It also offers a captivating historical overview of the field, allowing readers to appreciate the evolution and significance of research methods in shaping our understanding of tourism and leisure phenomena.
Chapter 2 delves into the essential components of tourism research, offering insights into the definition of the field, research ethics, and various approaches and methodologies commonly employed in tourism studies. By engaging with this chapter, readers gain a comprehensive
understanding of the unique challenges and opportunities associated with conducting research in the dynamic and multifaceted realm of tourism.
In Chapter 3, the focus shifts to the key elements of tourism research methods. Variables, literature reviews, referencing, and the utilization of secondary data are explored in detail, equipping readers with the necessary tools to navigate these critical aspects of the research process. By mastering these elements, researchers can effectively situate their work within the broader scholarly discourse and leverage existing knowledge to inform their own investigations.
Chapter 4 delves into specific research methodologies used in tourism studies, providing comprehensive coverage of in-depth interviews, surveys, sample selection, and statistical analysis. These methodologies are crucial for gathering and analyzing data, enabling researchers to uncover meaningful insights and draw reliable conclusions. By gaining proficiency in these methodologies, readers can enhance the rigor and validity of their research in the field of tourism.
Lastly, Chapter 5 presents a collection of research papers in the field of tourism, offering valuable practical insights into the application of diverse research methods and techniques. Through the examination of these selected papers, readers gain a deeper understanding of how researchers address specific research questions within the context of tourism. This chapter serves as a bridge between theory and practice, allowing readers to see firsthand how different research methodologies are employed to explore real-world tourism phenomena.
Overall, Fundamental Research Methods in Tourism and Social Studies stands out as a comprehensive and unique resource in the field. Its broad coverage, accessible language, and practical examples make it an invaluable companion for graduate students, generalists, and researchers seeking to navigate the intricate landscape of research methods in tourism and leisure.

목차

Contents

Introduction

Chapter 1 Concepts and History of Social Science Research
1. Concepts of Social Science Research
1) Concepts
2) Type
2. History of Social Science Research
3. Paradigms, Theory, and Social Research

Chapter 2 Investigation, Ethics, and Scope of Tourism Research
1. Tourism Research Concepts, Research, and Ethics
1) What is a field of tourism research?
2) Social Survey and Quantitative Model
3) Research ethics

2. Approaches to Tourism Studies
1) Theoretical and applied research
2) Empirical and non-empirical research
3) Induction and deduction
4) Descriptive and explanatory research
5) Positivist and interpretive research
6) Experimental and non-experimental methods
7) Primary and secondary data
8) Self-reported and observed data
9) Qualitative and quantitative research
10) Validity and reliability

Chapter 3 Elements of Tourism Research Methods
1. Variable
1) What is variable?
2) Independent/Dependent Variables

2. Definition and Scale
1) Conceptual and Operational definitions
2) Type of scale
(1) 명목척도 Nominal Variables
(2) 서열척도 Ordinal Variables
(3) 등간척도 Interval Variables
(4) 비율척도 Ratio Variables

3. literature Review
1) Outline
2) The Importance of bibliographies
3) Search
4) Referencing the literature
5) Referencing and referencing systems
6) Referencing issues
7) Secondary Data: sources and analysis

4. In-depth interviews
1) Introduction
2) Purpose and application of the interview
3) A check list
4) the Interview process
5) Recording

5. Survey
1) Outline
2) Survey Type
3) Questionnaire Design
4) Ordering of questions and layout of questionnaires
5) Coding
6) The validity of questionnaire-based data
7) Fieldwork arrangements
8) Conducting a pilot survey

6. Sample
1) Outline
2) Samples and Populations
3) Representativeness
4) Sample Size

7. Survey Analysis
1) SPSS Basics
2) Preparing for Analysis
3) Survey data analysis and types of research
4) SPSS Procedure
5) The analysis process

8. Statistical Analysis
1) Outline
2) Basic Concepts of Statistics Analysis
3) Statistical analysis method
(1) Chi-square
(2) Comparison of two means: T-test
(3) Various averages: One-way analysis of variance (ANOVA)
(4) A table of means: factorial analysis of variance (ANOVA)
(5) Correlations
(6) Linear Regression
(7) Multiple Regression
(8) Cluster analysis and Factor analysis

Chapter 4 Examples of Tourism Research Papers
1. A paper of Yuqian Wei
2. A paper of Hengyu Liu
3. A paper of YuHan Ge

Reference

작가정보

저자(글) 박근수

저자 박근수(朴根秀) 교수는 현재 배재대학교 호텔·항공경영학과에 재직중이다.
저자는 한양대학교 관광학과를 졸업하고 미국 The Pennsylvania State University에서 관광레저학 박사학위를 취득하였다. 한국방문의 해 조직위원회 위촉 부산세계불꽃축전 평가위원, 문화관광부 위촉 문화관광축제 자문위원, 문화관광축제 평가위원, 충남발전연구원 객원연구위원, 국제관광학회 편집위원장, 한국관광학회 사무국장, 대덕구 공정생태관광지원센터 센터장, 북한관광연구소 소장, 뉴턴관광레저연구소 소장으로 활동하고 있으며 관광레저분야 진흥에 이바지한 공로로 문화체육관광부장관상을 수상한 바 있다.
저서로는 '고령친화산업과 실버시장', '착한여행, 행복을 찾는 여행자', '재미있는 스토리와 함께 하는 관광레저경영이야기', '관광레저콘텐츠기획서 작성', '실버시장과 고령친화산업서비스',‘레저산업과 기업이야기’,‘레저관광트렌드’, ‘에코투어리즘’,‘테마여행기획’,‘관광소비자행동’,‘여가’,‘건축과 디자인’, ‘환경보존과 미래’를 저술하였다.