Benefit Analysis of Online Korea Agri-Food Exchange

• 영문명: Benefit Analysis of Online Korea Agri-Food Exchange
• 발행기관: 한국농업경제학회
• 저자명: 김동희(Dong Hwi Kim) 김윤형(Yoon Hyung Kim) 김성우(Yoon Hyung Kim)
• 간행물 정보: 『농업경제연구』63권 3호, 219~238쪽, 전체 20쪽
• 주제분류: 경제경영 > 경제학
• 파일형태: PDF
• 발행일자: 2022.09.30

영문 초록

This study analyzed the benefits of the B2B online agricultural exchange, which is promoted by the government for digital transformation in the distribution sector as the Fourth Industrial Revolution technology is introduced and the agricultural distribution environment is changing rapidly owing to COVID-19. Currently, the Korean government is conducting the national B2B online agricultural exchange, where sellers, including producer organizations and agricultural corporations, can make direct transactions and buyers, including public market wholesale corporations, intermediaries, and trade participants, can purchase agricultural products through the online platform, regardless of time and location. Against this backdrop, we analyzed the potential benefits of the online agricultural exchange, divided into those from the reduction in distribution stages and from the increase in user convenience. For the analysis, benefits from the reduction in distribution stages are divided into logistics cost saving, shrinkage loss reduction, and commission reduction. Benefits from the increase in user convenience are divided into shipper’s saving of search cost and buyer’s saving of transaction cost. Assuming that the online agricultural exchange is worth KRW 500 billion, the expected economic benefit was analyzed to be about KRW 38.3 billion per year.

목차

Ⅰ. Introduction

Ⅱ. Online Agri-Food Exchange Model

Ⅲ. Analysis of the Benefits from Reduction in Distribution Stages

Ⅳ. Analysis of the Benefits from Reduction in Transaction Cost

Ⅴ. Summary and Conclusion

References

키워드

Online Agri-Food Exchange Online Exchange Online Agri-Food Market B2B Online Trade Benefit Analysis