Evaluation and Measurement in Health Promotion

Manoj Sharma , R. Lingyak Petosa 지음

Jossey-Bass 2023년 01월 06일 출간

작품소개

책소개

A thorough and accessible introduction to data collection, analysis, and reporting for the health promotion field Evaluation and Measurement in Health Promotion guides current and future health promotors in becoming experimenting practitioners who take a data-driven approach to decision making. Through this model, professionals can create innovative health programs rooted in measured fact. Such programs must be continuously evaluated and improved upon, and this book covers both the measurement and evaluation stages. The result is a comprehensive model that takes a rigorous approach to the health promotion process, its concrete impact in the world, and the evaluation of its outcomes. Topics covered include: evaluation planning; measurement/instrument development; reliability/validity assessment; evaluation design; approaches to qualitative evaluation; data analysis/interpretation and report writing. Health promotion is essential to improve community health and prevent disease. In the field of health promotion, we empower individuals and communities to prevent health problems and pursue quality of life by addressing behavioral and social determinants of health. For those looking for a framework to approach the goals of health promotion—including those taking the CHES, MCHES, or CPH exams—this straightforward book is a valuable resource. Get an introduction to the field of health promotion and the process of evaluating health promotion programs Develop rigorous instruments for measuring various types of outcomes in health promotion programs Assess the reliability and validity of evaluation instruments, and address measurement errors Conduct quantitative analysis and qualitative data analysis, and write effective research reportsThis book includes tools to help both instructors and learners, including succinct chapter introductions and summaries, practical skill-building activities, fascinating real

목차

Table of Contents Preface About the Authors Chapter 1- Introduction to Evaluation in Health Education and Health Promotion Key Concepts Chapter Objectives The Field of Health Education and Health Promotion Defining Evaluation Evaluation Competencies for Health Educators Historical Milestones in the Evaluation of Health Education and Health Promotion Basic Terms in Evaluation Skill-Building Activity Summary Review Questions Website to Explore References Chapter 2- Planning Evaluations for Health Promotion Programs Key ConceptsChapter Objectives Evaluation and Continuous Health Program Improvement Logic Model for Health Programs Logic Model and Comprehensive Evaluation Health Program Planning and Evaluation: Integration Political Climate and Evaluation Political Climate and Program Stakeholders Balance Between Evaluation Rigor and Utilization Conducting a Utilization-Focused Evaluation Conducting a Rigorous Evaluation Critical Issues for an Evaluation Project Skill-Building Activity Summary Review QuestionsWebsites to Explore References Chapter 3- Measurement for Evaluation Key Concepts Chapter Objectives Definition of Measurement Scales or Levels of Measurement Conceptual Paradigm of Measurement Types of Variables in Health Education and Health Promotion Skill-Building Activity Summary Review QuestionsWebsites to Explore References Ch

출판사 서평

작가정보

저자(글) Manoj Sharma

저자(글) R. Lingyak Petosa