Getting Started with Tableau 2019.2 Second Edition

Effective data visualization and business intelligence with the new features of Tableau 2019.2

Tristan Guillevin 지음

Packt(GCO Science) 2019년 06월 14일 출간

작품소개

책소개

▶What You Will Learn
- Discover new functionalities such as ‘Ask Data’, the new way to interact with your data using natural language
- Connect tables and make transformations such as pivoting the field and splitting columns
- Build an efficient data source for analysis
- Design insightful data visualization using different mark types and properties
- Develop powerful dashboards and stories
- Share your work and interact with Tableau Server
- Use Tableau to explore your data and find new insights
- Explore Tableau's advanced features and gear up for upcoming challenges

▶Key Features
- Get up and running with the newly released features of Tableau 2019.1
- Create enterprise-grade dashboard and reports to communicate your insights effectively
- Begin your Tableau journey by understanding its core functionalities

▶Who This Book Is For
Existing Tableau users and BI professionals who want to get up to speed with what's new in Tableau 2019 will find this beginner-level book to be a very useful resource. Some experience of Tableau is assumed, however, the book also features introductory concepts, which even beginners can take advantage of.

목차

▶TABLE of CONTENTS
1. Catching Up with Tableau 2019
2. The Tableau Core
3. A First Dashboard and Exploration
4. Connecting to Data and Simple Transformations
5. Building an Efficient Data Source
6. Design Insightful Visualizations
7. Powerful Dashboards, Stories, and Actions
8. Publishing and Interacting in Tableau Server
9. An Introduction to Calculations
10. Analytics and Parameters
11. Advanced Data Connections
12. Dealing with Security
13. How to Keep Growing Your Skills

책 속으로

▶What this book covers
- Chapter 1, Catching Up with Tableau 2019, explains every new feature of the different Tableau 2019 versions. You'll learn how to use them with clear explanations, examples, and tutorials. This chapter is the best way to catch up with the new releases if you already have some Tableau knowledge. Beginners should start with Chapter 2, The Tableau Core.

- Chapter 2, The Tableau Core, explains the basics that every Tableau users should know. It contains an overview of the different products, a description of Tableau's workspaces, wordings, and clear explanations of Tableau's most crucial concepts, such as Dimension, Measure, Discrete, Continuous, Live, and Extract.

- Chapter 3, Getting Started with Tableau Desktop, represents your first real experience with Tableau and is designed as a guided tutorial. In just one chapter you'll connect to data, build three visualizations, an interactive dashboard, and answer business questions with the power of Tableau's data exploration capabilities.

- Chapter 4, Connecting to Data and Simple Transformations, focuses on data connections, starting with general rules when connecting to files and servers. This chapter also goes into detail about essential features such as Joins, Unions, and Transformations (Pivot, Split, and more).

- Chapter 5, Building an Efficient Data Source, helps you build the best data source for your analysis. Having a customized and well-organized data source is crucial in Tableau. You'll learn the different elements that compose a data source, how to refresh and deals with the changes, and change the default format. This chapter also focuses on creating Groups, Hierarchies, Sets, and Bins.

- Chapter 6, Design Insightful Visualizations, teaches you the different ways of building visualizations in Tableau with double-clicks, the Show Me menu, or simple drag and drops. You'll also see a description of the different Mark Types and properties. Then you will learn how to build visualizations with multiple measures thanks to Dual Axis, or Measure Name and Measure Values. Filters, Quick-Filters, Pages, and an overview of the different options available complete the global vision of what you can do when creating a visualization.

- Chapter 7, Powerful Dashboards, Stories, and Actions, is a key chapter in which you'll learn the basics about building dashboards in Tableau with an overview of the different objects available and advice about which layout to use. You'll also see how to add interactivity with the different Actions, and how to tell compelling stories with the Story points.

- Chapter 8, Publishing and Interacting in Tableau Server, is the culmination of what you've learned in the previous chapters. This chapter focuses on Tableau Server/ Online, how to publish your dashboards and Data Sources online, how to interact with published content, and how to build device-specific layouts.

- Chapter 9, An Introduction to Calculations, is the first advanced chapter where you'll expand Tableau's capabilities by creating new calculated fields with powerful formulas. After describing the basics of calculation, you'll understand how to use advanced formulas such as Table Calculation and Level Of Detail.

- Chapter 10, Analytics and Parameters, focuses on two significant aspects of Tableau that combine well. The first part, Analytics, describes how to add Reference Lines, Forecast, Clusters, Trend Lines, Totals, and more. The second part explains how to create and use parameters to add more interactivity to your analysis. Finally, you'll create a real-life business usage combining analytics features, parameters, and calculations.

- Chapter 11, Advanced Data Connections, presents three major features: cross-database Join and data-blending to create analyses that combine multiple connection types, and Wildcard Unions to build automatic unions based on multiple files. This chapter will help you tackle data connection challenges.
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출판사 서평

▶ Preface
Tableau is one of the leading data visualization tools and is regularly updated with new functionalities and features. The latest release, Tableau 2019.1, promises new and advanced features related to visual analytics, reporting, dashboarding, and a host of other data visualization aspects. Getting Started with Tableau 2019.1 will get you up to speed with these additional functionalities.

The book starts by highlighting the new functionalities of Tableau 2019.1, providing concrete examples of how to use them. However, if you're new to Tableau, don’t worry ？ you’ll be guided through the major aspects of Tableau with relevant examples. You'll learn how to connect to data, build a data source, visualize your data, build a dashboard, and even share data online. In the concluding chapters, you'll delve into advanced techniques such as creating a cross-database join and data blending.

By the end of this book, you will be able to use Tableau effectively to create quick, cost-effective, and business-efficient Business Intelligence (BI) solutions.

작가정보

저자(글) Tristan Guillevin

Tristan Guillevin is a Business Analyst at Ogury. In 2017, he won the Iron Viz - the ultimate data visualization battle, organized by Tableau every year in Las Vegas. His passion for data visualization and for Tableau has taken him around the world. He enjoys helping people with Tableau by making webinars, conferences, and writing blog articles.