The Upstarts How Uber, Airbnb and the Killer Companies of the New Silicon Valley are Changing the W

Brad Stone 지음

Transworld 2017년 02월 02일 출간

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New York Times bestselling author of The Everything Store Brad Stone takes us deep inside the new Silicon Valley.Ten years ago, the idea of getting into a stranger？？s car, or walking into a stranger？？s home, would have seemed bizarre and dangerous, but today it？？s as common as ordering a book online. Uber and Airbnb are household names: redefining neighbourhoods, challenging the way governments regulate business and changing the way we travel.In the spirit of iconic Silicon Valley renegades like Steve Jobs and Bill Gates, a new generation of entrepreneurs is sparking yet another cultural upheaval through technology. They are among the Upstarts, idiosyncratic founders with limitless drive and an abundance of self-confidence. Young, hungry and brilliant, they are rewriting the traditional rules of business, changing our day-to-day lives and often sidestepping serious ethical and legal obstacles in the process.The Upstarts is the definitive account of a dawning age of tenacity, creativity, conflict and wealth. In Brad Stone？？s highly anticipated and riveting account of the most radical companies of the new Silicon Valley, we find out how it all started, and how the world is wildly different than it was ten years ago.

출판사 서평

"Readers will find plenty of food for thought in Brad Stone？？s The Upstarts, the most detailed investigation yet into the early years of these Silicon Valley prodigies. It？？s an entertaining and well-crafted account... a careful character portrait of both Uber and Airbnb. Read it and you will be able to judge them for yourself."

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저자(글) Brad Stone

컬럼비아 대학을 졸업하고 ≪뉴스위크≫, ≪뉴욕 타임스≫ 등에서 16년간 실리콘 밸리 전문기자로 활동해왔다. 3만 명의 트위터 팔로워와 2,000명의 페이스북 구독자, 5,000명의 구글플러스 커넥션을 갖고 있는 영향력 있는 기자다. 2010년 ≪블룸버그 비즈니스위크≫에 입사한 이래 페이스북, 트위터, 야후, 애플, 구글 등 세계적인 기업에 관한 기사를 쓰며 활발히 활동하고 있다. 지은 책으로 'Gearheads: The Turbulent Rise of Robotic Sports'가 있다.