Getting Better at Private Practice

Chris E. Stout 지음

Wiley 2012년 10월 04일 출간

작품소개

책소개

Expert advice for building your private practiceThe #34;business#34; of practice as a mental health professional is a skill that is seldom taught in school and requires thoughtful guidance and professional mentorship from those who have already succeeded.Containing the collective wisdom and secrets of many expert practitioners, this helpful resource provides useful insights for setting up, managing, and marketing your practice, including timely advice on being a successful provider in the digital age#151;from Internet marketing to building your online presence.Designed for private practices of any size and at any stage of development, this practical guide looks at:Creating your dream niche practiceChoosing the right technological tools and resources to simplify and streamline your jobLeveraging the Internet to market your practiceDeveloping a practice outside of managed careTransitioning to executive coachingEthical and legal aspects of private practiceFull of action#45;oriented ideas, tips, and techniques, Getting Better at Private Practice provides both early career and seasoned mental health professionals with the knowledge and tools they need to establish, develop, and position their practice so that it is financially successful and life#45;enriching over the long term.

목차

Preface xiAcknowledgments xiiiAbout the Editor xvAbout the Contributors xixSECTION I SETTING UP, MANAGING, AND MARKETING YOUR PRACTICE1. Differences in Business Structures and Protections in Human Service Private Practice: Which Suits Your Practice Best? 3 Jonathan D. Nye2. Making Ends Meet: Financial Management in Private Practice 13 David W. Ballard3. Managed Care Contracting: Strategies for Negotiating and Maintaining Relationships 33 Bridget Morehouse4. Ethical and Legal Aspects of Private Practice 52 Scott Hammer and Kenneth H. Kessler5. How Writing a Column for Your Local Newspaper Can Enhance Your Private Practice 69 Linda Sapadin6. How Self-Publishing Can Enhance Your Private Practice 83 Linda Sapadin and John E. Mayer7. Working With the Media 95 Pauline Wallin8. The Power of Community Networking 107 Melhim W. Restum and Joe Bavonese9. The Benefits of Joining Professional Organizations 150 Lisa R. Grossman10. From Vision to Mission: Building a Practice That Is Personally Satisfying and Professionally Successful 164 Heather M. HaleSECTION II BUILDING, MARKETING, AND PRACTICING IN THE DIGITAL AGE11. Web Sites and Internet Marketing 179 Joe Bavonese12. Building Your Online Presence as an Expert 196 Pauline Wallin13. Ethics and Social Networking Sites 214 Laura A. Taylor14. The Google Factor: Ethical Considerations for&Therapists Practicing in the Digital Age 230 Ofer Zur15. Technological Tools for Therapists: List of Helpful Software and Web Sites 239 William E. Benet and Chris E. StoutSECTION III THE DREAM NICHE PRACTICE: SUCCESSFUL STORIES OF SPECIALIZATION16. Starting and Growing Concier

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저자(글) Chris E. Stout

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CHRIS E. STOUT, PsyD, MBA, is a licensed clinical psychologist; founding director of the Center for Global Initiatives; Clinical Professor at the University of Illinois College of Medicine; and Director of Research at the Athletic and Therapy Institute. He has published over thirty books including two bestsellers on practice management. Dr. Stout was invited to Davos by the World Economic Forum. He is a Fellow in three divisions of the American Psychological Association; past#45;president of the Illinois Psychological Association; and a Distinguished Practitioner in the National Academies of Practice. He has been interviewed broadly by CNBC, CNN, NBC, PBS, NPR, Oprah, Time, the Chicago Tribune, and the New York Times. He has won four Humanitarian Awards for his work on behalf of the not#45;for#45;profit organization Center for Global Initiatives.