A Guide to Graphic Print Production

Kaj Johansson 지음

Wiley 2012년 02월 23일 출간

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책소개

The fully revised edition of the most comprehensive and up-to-date reference on print productionA II graphic designers and illustrators must be familiar with the steps involved in preparing their work for publication. Now completely revised to reflect the latest technology and trends, A Guide to Graphic Print Production, Third Edition is the complete guide to the entire process of print production, from the early stages of conception and planning, to the technical stages of manufacturing and off-press processing. Structured around the graphic print production flow, essential material is included for all aspects of the process including coverage of computers, color management, layouts, digital images, image editing, prepress, paper, printing, finishing and binding, legal issues, environmental issues, and more.A practical reference to keep at your fingertips, this new edition:Covers the entire production process, from conception to manufacturing to archivingCovers new topics, such as variable data printing, sustainability, large/wide format printing, inks, and color managementIs full color throughout, with updated images and screenshotsIncludes sidebars offering design tips, troubleshooting hints, and key points to consider for very stage of designDelivering information that reflects all aspects essential for understanding the ins and outs of digital printing, A Guide to Graphic Print Production, Third Edition is an ideal resource for students and professionals of graphic design, print production, production technology, and visual communication.

목차

1. Graphic Print Production2. The Computer3. Color Management4. Digital Images5. Image Editing6. Layout7. Prepress8. Paper9. Printing10. Finishing11. Glossary

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저자(글) Kaj Johansson

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Kaj Johansson, Peter Lundberg, and Robert Ryberg (Stockholm, Sweden)all hold Masters Degrees in Graphic Arts Technology from the Royal Institute of Technology in Stockholm, Sweden. They each have overfifteen years of experience managing printing, prepress, and Web design production companies and studios. Together they run Kapero AB, a company that consults on the production of marketing communications for the advertising and graphic arts industries.