Effective Operations and Controls for the Small Privately Held Business

Rob Reider 지음

Wiley 2008년 03월 28일 출간

작품소개

책소개

Effective Operations and Controls for the Small Privately Held Businessquot;Rob Reider is the ultimate 'on-target' consultant to the small business. Whether you are just starting out or have been in a small business for years, this book is a must-read. It is concise, clear, organized and addresses the management, financial, and personnel issues that confront and often destroy small business--eighty percent of all the businesses in America.quot;--Tom Torgerson, CPA, President, Torgerson AssociatesManagement and Financial Consultantsquot;Dr. Reider's emphasis on first understanding the small business environment and then identifying and integrating individual business goals addresses a critical entry point for new business owners. His detailed advice around realistic issues emphasizes a solutions-based orientation that provides even the novice with keys to successful business practices.quot;--Linda Lippitt, PhD, Director, Learning Legaciesquot;Rob Reider is an experienced consultant, seminar facilitator, and author who has written an important book for small business owners and managers. The topics included are relevant to privately owned business managers who consider their organizations to be 'small businesses' regardless of their actual sales volume. This is a book that should be on the bookshelf of every businessperson with responsibility for the management of a small privately owned business.quot;--Peter B. Heyler, PBH Executive Servicesquot;(This book) is an excellent resource not just for the small business owner, but also for colleges and universities. Any higher education institution that has a business program entrepreneurial component will find this book invaluable.quot;--Steve C. Martinez, PhD, Director, New Mexico Highlands University, Santa Fe and Espanola Centers

목차

Chapter 1. Understanding The Small Business Environment.Understanding the Small Business.Small Business Management.Small Business Computerization.Operational Management Function.The Family Business.Basic Operating Formula.Why the Small Business Is In Existence.Businesses the Small Business Is Not In.Helpful Systems.Management Responsibility.Operating Areas to be Addressed.Economy, Efficiency, and Effectiveness.The Initial Survey.Chapter 2. Strategic Concepts.Strategy Development.Strategies for Competitive Advantage.Other Strategies to Exploit.Business Models.Front-End Strategy Analysis.Overview of the Strategy Development Process.Some Basic Business Principles.Mental Models and Belief Systems.Situational Analysis: Planning Questions.Chapter 3. Planning And Budgeting: Identifying The Right Direction And Staying On The Path.Relationship Between the Planning and Budgeting Process.Planning Process.Budgeting Defined.Developing and Monitoring the Budget.Non-Manufacturing Budgets.Conclusion.Chapter 4. Customer Service: Improving Customer Service.New Customer Quest.Servicing Present Customers.Striving for Outstanding Customer Service.Golden Rule of Customer Service.Looking at Customer Service from a Fresh Perspective.Tips for Terrific Touch-Points.Tips for Avoiding Traps that Trip You UpTips for Watching Out for Traps.Making that Great Customer Service Last: Keep the Romance in the Relationship.Conclusion.Chapter 5. Cash Conversion.Cash Conversion Basics.Cash Conversion Objectives.Profitability Versus Liquidity.Chapter 6. Sales Function.Purpose of the Sales Function.Sales Function in Business for Itself.Product Analysis.Sales and Product Controls.Sales Forecasts.Pricing Strategies.Mehtods of Sales.Methods of Compensation.Sales Information and Reporting Systems.Perform

작가정보

저자(글) Rob Reider

저자 :

저자 :

저자 :

저자 :

저자 :
저자 :
저자 :
Rob Reider, CPA, MBA, PhD, is the President of Reider Associates, a management and organizational consulting firm. His area of expertise encompasses planning, managerial, and administrative systems and methods; data processing; financial and accounting procedures and controls; organizational behavior and theory; management advisory services; management information and control techniques; management training; and staff development. He is also a frequent commentator on the monthly educational videotape programs produced by primedia Workplace Learning, including The CPA Report, Governmental AA Specialist, and the Accounting and Financial Managers Report.